As politics and gaming merge, gamers have to think hard about where they spend their money.
Back in the early days of the gaming industry, the games were developed by passionate developers who focused on the product. They wanted to make the best game possible, which often resulted in long working hours, physical and emotional exhaustion, and financial catastrophes.
Today, that have changed. Those small game developers have turned into multi-billion companies with thousands of employees. The primary driver is no longer make the greatest game ever, but rather how to squeeze as much money as possible out of their customers as possible.
Blizzard Entertainment is a great example of such a company. Founded in early 1991, the company had their breakout release with the genre-defining real time strategy game Warcraft: Orcs & Humans in 1994. The game was the first game in Blizzard’s popular Warcraft series. The company went on to create several other hugely successful gaming franchises as well, like Diablo and StarCraft.
The Warcraft, Diablo, and StarCraft games brought in a lot of money, but the company’s first real money press was the World of Warcraft MMORPG. Launched in 2004, WoW became the most popular MMORPG to date, and by 2017, the game had grossed over $9.23 billion in revenue.
Blizzard used to be a down-to-Earth company that focused on their games, and their customers. But now the company find itself at a crossroad where corporate greed and human ethics meet.