So, popularity explained.
X.RAY Lemon-Mint Energy Drink
X.RAY Lemon-Mint Energy Drink is a product of the Danish brewery Harboes Bryggeri A/S. They describe their X.RAY brand as “the best-known of our international brands in the energy drink category” and the X.RAY energy drinks are distributed to markets worldwide. The Lemon-Mint edition, however, can only be found in a very limited market; Denmark and Sweden. They also claim that X.RAY is a market-leading brand in Scandinavia, but I’ve never heard of it. An even better reason to look forward to testing the X.RAY Lemon-Mint Energy Drink!
The can is, as you can see, green. Very green. It’s so green, in fact, that I suspect it can light up a medium sized apartment. I never tried this however, so it’s just an untested hypothesis. In other words, don’t blame me if you, after reading this review, buy a can of X.RAY Lemon-Mint Energy Drink with the intention of using it to light up your apartment in a lemon-mint light, and it doesn’t work. Other than the color, the can is pretty boring, and it does not announce any special ingredients from the rain forest. A closer look at the back of the can reveals that X.RAY Lemon-Mint Energy drink does, in fact, not contain any energy enhancing ingredients other than caffeine. And for some mysterious reason, it only contains 16mg per 100ml of caffeine, half the amount you find in most other energy drinks. But at least the can supposedly contains the “TASTE OF POWER”! Let’s get started!
Hello mojito! This is just like taking the first sniff of a freshly mixed mojito while sitting in the beach bar at your favorite tropical getaway. There’s also a hint of lemon, and since the X.RAY Lemon-Mint is supposed to contain both lemon and lime, we’re off to a very good start.
First sip from the can
The first sip is nice and fresh. Not only did the X.RAY Lemon-Mint smell like mojito, it also tastes like mojito, with a very aftertaste of mint that’s dominating everything. It’s so dominating, it pretty much kills the lemon. The aftertaste lingers and lingers and lingers. And then it lingers some more. There’s not fizz, though. The reason for this could be that the manufacturer tries to emulate an actual mojito without the alcohol, and, if my mind doesn’t elude me, I think most of the mojitos I’ve had, have been low on fizz.
Taste from a glass
From the glass, the smell of lemon becomes a bit more distinct. It also tastes a bit more lemon from the glass, but the mint is still very dominating.
How the X.RAY Lemon-Mint Energy Drink looks comes as a surprise, at least if you take into consideration that the first taste was a lot like a chill mojito. Because it certainly doesn’t look like a mojito. It looks more like the can; an intense, luminescent green. The color effectively kill the mojito illusion, so keep the beverage in its can if that’s what you’re after. The drink also looks more carbonated than it actually feels.
After 5 minutes
5 minutes in, I don’t have the usual slimy energy drink sensation in my mouth. This is a bit weird since X.RAY Lemon-Mint contains just as much sugar as the other energy drinks I’ve tested so far; around 12 percent. The strong aftertaste of mint is still there. It’s so there I’m not sure if I really want to have another sip.
After 10 minutes
I’m tired of this drink. The taste of mint is overshadowing everything. What started out as a tribute to mojito is about to end up as a total disaster.
The can is empty
Towards the end I realized that if I gulp it down really fast, there’s almost no taste of mint. It’s interesting how in all the other energy drink reviews I’ve done so far, I’ve complained about the lack of taste. Here, there’s too much of it. Is it even possible to win with me? Emptying the can took about 45 minutes, and now I’m afraid the artificial mint aftertaste will be stuck in my mouth for weeks.
The final verdict
One question remains: How would the X.RAY Lemon-Mint Energy Drink taste with some crushed ice and a bit of white rum? I’m starting to suspect that energy drink recipe designers are assuming we’re all using their products to mix drinks. X.RAY Lemon-Mint is currently only available in Sweden and Denmark, and I suspect that it will never see any great success outside of those two countries. Hell, I doubt that it’s any successful even there. If you’re not living in Sweden or Denmark, there’s no real reason for you to make an effort to hunt down a can. Instead, mix yourself an actual, proper mojito.
Harboes Bryggeri A/S is a Danish brewery located in Skælskør, Denmark which was established in 1883. Harboes is an international beverage manufacturer with production facilities in three countries and business activities in more than 90 markets worldwide. They manufacture and market beverages and malt-based ingredients. The company has been family-owned and managed for five generations.
A central nervous system (CNS) stimulant. It is the world’s most widely consumed psychoactive drug, but unlike many other psychoactive substances, it is legal and unregulated in nearly all parts of the world. Caffeine is used to reduce physical fatigue and to prevent or treat drowsiness. It produces increased wakefulness, faster and clearer flow of thought, increased focus, and better general body coordination.
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So, popularity explained.
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